BOMA 

  Venture Capital  

  

  BOMA Technologies Limited  

Warning

The offer set out here is not a regulated offer for the purposes of the FMCA. This offer is only available to those who meet the criteria as an "eligible" investor under the FMCA and provide appropriate certificates to that effect or are otherwise exempt from the disclosure requirements under one of the exclusions in Schedule 1 of the FMCA.

Overview

BOMA is the world’s first automated marketing platform designed specifically for professional service businesses. BOMA takes the time, cost and complexity out of creating and deploying engaging multi-channel digital marketing campaigns.

Having achieved proof of concept in the accounting vertical, BOMA is now raising up to NZ$1m of growth capital through the issue of ConvertibleNotes. The funds will be used to build the sales and marketing capabilities needed to expand its enterprise partnership programme, thus driving subscription growth in overseas markets and other professional service verticals including legal, HR, and healthcare. Delivering an intuitive user experience is BOMA's top priority, that will deliver a pipeline of new product features culminating in self-drive marketing.


Investment Highlights

  • Global customer base including both enterprise and SMEs located primarily in NZ,Australia, UK, USA, and South East Asia.
  • Partnership with Xero providing access to over 40,000 accounting and bookkeeping firms worldwide and growing.
  • Easy to use platform that provides non-marketers with the ability to deploy sophisticated multi-channel digital marketing campaigns in under a minute.


Problem statement

Digital democratisation is changing the way professional services are being delivered.

Technological disintermediation of professional service firms has resulted in declining revenues and shrinking profit margins. Survival is dependent on a transition to specialised advisory services. Successfully navigating this transition will require sophisticated marketing capabilities beyond the means of most firms. Firms need a cost effective way to engage, educate, and attract high value clients through relevant and timely marketing campaigns.

Answer

BOMA is an easy to use marketing platform that provides users with the ability to create, deploy, and monitor multi-channel marketing campaigns without the need for marketing expertise or multiple point solutions.

  • Select and customise pre-loaded content.
  • Deploy multi-channel campaigns in under a minute.
  • Review campaign performance analytics presented in a simple understandable format.


View BOMA's website here, or watch a video overview here.


Issue Type:
Venture Capital
Sector:
Technology
isEOI: true

Investment Details

Investment Type: Wholesale

Transaction Size:NZD 1,000,000.00

Committed Capital: 

Pre-money valuation: 

Minimum Capital Raise: 

Share Price:NZD 1.00

Unit Price:NZD 0.00

Minimum Investment Size:NZD 50,000.00

Advisor

BOMA Technologies Limited

Website: https://bomamarketing.com/

Email:

Phone:

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